Wild Apricot vs.’s All-In-One Health Enterprise Software program

Handle and Develop Your Health Enterprise Higher with Study extra beneath.

Select’s All-In-One Health Enterprise Administration Software program. Evaluate our head-to-head Membership Administration (Wild Apricot) software program comparability and see for your self. Get a internet and smartphone app designed in your model with further customization accessible all through your custom-built software program. Develop your small business, flip leads into purchasers, and enhance income.

At, we all know selecting the best enterprise administration software program could be a worrying choice. There are numerous software program platforms to think about, every with their very own distinctive professionals and cons. We’re right here to assist!

Hold studying this in-depth evaluate of Wild Apricot to see the way it compares with’s All-In-One Enterprise Platform. In the long run, it’s clear to see that our enterprise platform will assist your small business grows for years to return! E book a demo as we speak and preserve studying to be taught extra!

Health Professionals Who Belief

Wild Apricot Software program Evaluate

Wild Apricot was based in 2006 by Dmitry Buterin and Dmitry Ivanov and purchased in 2017 by Personify, a Constituent Administration and Engagement software program firm. Wild Apricot constantly ranks as Capterra’s #1 affiliation administration software program.

Wild Apricot is a really versatile software program and can be utilized for any membership or affiliation, similar to non-profits, golf equipment, companies, associations, organizations, church buildings, and extra. Wild Apricot has a cloud-based member database that hosts personalized internet pages, accepts and processes funds, manages occasions, automates emails, and has admin and member apps.

Wild Apricot vs

Wild Apricot can be utilized by nearly any membership or affiliation–and that’s the largest distinction between Wild Apricot and Examples of organizations that may use Wild Apricot’s software program embrace however aren’t restricted to: House owner Associations, charities, historic societies, backyard golf equipment, libraries, fraternities and sororities, church buildings, and health golf equipment. It is a huge spectrum of organizations with little commonality.

However with, you’ve a software program custom-tailored for your small business’s success. We provide you with a web site and app; key options to develop your small business similar to facility administration, 1000’s of integrations, and e-commerce selection; and fitness-specific features similar to efficiency assessments, exercise creator/logger, and vitamin trackers.

As we’ll see within the evaluate beneath, Wild Apricot might get the job accomplished, however there isn’t a specificity to health companies. Like each enterprise discipline, there are particular options and features that make your health enterprise extra environment friendly and worthwhile. Regardless of what Wild Apricot proposes, there isn’t a one-size-fits-all software program for companies.

Let’s dive into the evaluate!

Until in any other case acknowledged, all pictures and evaluations beneath are of/about’s All-In-One Health Enterprise Administration software program platform.

Health Enterprise Administration Software program

Health companies want dependable administration software program that routinely performs time-consuming duties so managers can keep engaged with their workers and clients.

Wild Apricot has just a few options which will meet the essential wants of enterprise administration, however as you’ll see beneath,’s software program meets and exceeds these wants with a fitness-specific, complete strategy.

Shopper/Class Scheduling

Wild Apricot provides an occasion calendar the place admins can add one-time or recurring occasions for members to register. The occasion calendar function has further useful options, similar to a most restrict of contributors, occasion descriptions, waitlists, cancellations, reminders, and extra. Members can view upcoming occasions by scrolling by a listing or in a calendar view.

This occasion calendar function is appropriate for managing health lessons and occasions, however occasions are solely a portion of what health facilities supply. Wild Apricot doesn’t supply a method for private trainers to schedule 1-1 or group coaching classes. It is a big a part of a health middle’s enterprise administration that Wild Apricot doesn’t help!

Moreover, Capterra evaluations present that the software program solely has one occasion supervisor. Because of this just one admin person has the appropriate so as to add or edit occasions. However with a health enterprise, a number of workers and trainers want to change and add occasions, lessons, and appointments. Having just one occasion admin could be a logistical nightmare.

However is designed for health facilities, so it helps all of your calendar, reserving, and scheduling wants. Simply alter the privileges of particular person workers members to allow admin entry to the schedule. Members can use search filters similar to location, coach, day, time, and extra, to seek out the category that matches their schedule. This leads to extra bookings and larger revenue!

Purchasers can view and guide particular person appointments with their coach, which is a operate you’ll solely get with Moreover, as a result of our platform is custom-designed for your small business, we are able to add another reserving and scheduling function your small business wants.

Gymnasium/Facility Administration

Wild Apricot provides just a few very primary studies, similar to funds, earnings, and occasion attendance. There aren’t any fields for personalisation and no specialised studies.

However makes use of focused studies to look at your small business from all angles. We additionally present evaluation of those studies, which give invaluable perception so you’ll be able to streamline your small business and enhance your revenue. Just a few of’s tailor-made studies embrace income, taxes, fee and e-commerce, consumer and group studies, and extra! However we don’t cease there. We will customise studies particularly for your small business!

Shopper Automation

Wild Apricot and each have automated electronic mail and SMS reminders for occasions, in addition to an automatic membership renewal. However, being tailor-made for health companies, additionally automates different fitness-related options, similar to computerized supply of exercises, vitamin plans, and sources. Along with sending reminders by way of electronic mail and textual content, members additionally obtain computerized push notifications in your custom-branded app.

This capacity to automate fitness-related options is helpful to your small business for 2 causes. First, our all-inclusive program permits extra methods so that you can personalize your buyer’s health experiences, which results in buyer loyalty and retention. Secondly, the automation of our software program lets you expertise the good thing about buyer loyalty with out rising your workload!

Devoted Zapier Help

Wild Apricot has over 230 apps by Integromat, a function the place managers can choose and select the integrations they need. It is a commendable effort to offer extra integrations than many administration software program platforms. is superior to Wild Apricot in two methods. First, has dozens of integrations already embedded in our software program, so there’s no want to pick out well-liked integrations. Second, companions with Zapier so your small business can run at its peak effectivity. Zapier has over 2,000 apps to select from so you’ve every little thing you might want to ship a constructive, personalised expertise to each buyer. Better of all, Zapier guides you thru each step of the method!

Devoted Account Supervisor

Like many corporations, Wild Apricot’s customer support division may be reached by electronic mail or telephone. Your request is put right into a queue and answered within the order by which it was obtained by a customer support consultant.

However takes out customer support very severely, so with our software program you obtain a devoted account supervisor who assists with all of your software program wants–indefinitely! Your account supervisor not solely helps you arrange your completely personalised web site and app however is yours to contact at any time all through your partnership with us.

Your account supervisor is devoted to the adjustment of your platform as your small business grows, similar to modifications to your brand, including a web-based health retailer, or utterly revamping your web site. Your account supervisor is comfortable to not solely make each alteration but additionally information you and your workers by adjustments.

Personalized Software program

Customized experiences have gotten more and more essential to buyer retention. In actual fact, one latest examine confirmed 72% of shoppers anticipate corporations to personalize engagement to their wants. For health facilities, because of this gyms should present personalised health experiences to be able to achieve success.

A powerful promoting level for Wild Apricot is its customizability of layouts, templates, and design, however there are just a few drawbacks. Capterra evaluations level out that just a few pages aren’t capable of be personalized and the webpage design is constrained. Different evaluations report that the interfacing is clunky and troublesome to handle, and wouldn’t suggest Wild Apricot to managers who aren’t tech-savvy.

However is totally customizable, user-friendly, and designed to assist your health enterprise succeed! We do that by personalizing a web site and app for your small business, plus dozens of different personalised options with communication and e-commerce! Let’s study these methods beneath.


Wild Apricot does an honest job of permitting custom-branding by enabling you to add your brand to your web site and cell app. That is greater than different generic administration software program, however as a result of Wild Apricot isn’t designed for health companies, you continue to miss out on just a few options that assist increase your small business. is intentional about selling your model from begin to end, and we help you each step of the best way. Your platform is designed for your small business, so that you resolve what will get featured as an alternative of following a template like with Wild Apricot. Your app, web site, e-commerce alternatives, exercise software program, and efficiency software program all have fun your distinctive model, which retains your clients strongly linked and engaged.

iOS & Android Apps

Wild Apricot has each admin and member apps. With the admin app, customers can carry out member administration duties (similar to approve or deny requests, seek for and examine members, and droop or archive members), occasion administration duties (similar to including occasions or modifying data), and settle for bank card funds on-the-go. The member app permits customers to view different member profiles, register and pay for occasions, and examine their very own member profile data.

Whereas these options are useful for many associations, they’re fairly minimal and never way more of an improve from a free social media group. However extra importantly, the options aren’t particular to health. This particularly impacts private coaching as a result of Wild Apricot’s apps received’t ship exercises, efficiency assessments, or vitamin plans. This implies your trainers should manually create and ship each plan and their purchasers should preserve observe of those plans in print kind or one other app.

However’s skilled, organized app is designed in your health enterprise. It consists of every little thing in Wild Apricot’s app and extra! Your custom-branded app sends computerized electronic mail, textual content, reminders, and alerts, plus delivers exercise, sources, vitamin, and assessments straight to purchasers. This protects time by protecting your trainers productive and retains purchasers from toggling between a number of apps; they keep engaged along with your model by your all-inclusive app!

Web sites

Having knowledgeable, eye-catching, informative web site is important in as we speak’s media age. A web site that appears outdated or lacks organized, accessible data will deter potential clients.

Wild Apricot provides quite a few templates and customization options. Many customers are happy with Wild Apricot’s web sites and choices, even when they’ll’t be utterly personalized or has internet design constraints.

However’s web sites are utterly customizable, safe, and Search engine optimisation-optimized to each convert guests to leads and preserve members engaged along with your model! Select from limitless theme adjustments, graphic work, colours, options, dev, and extra, and your devoted account supervisor units up and manages your web site. This protects you hours of helpful admin time! (Plus, we’re a Google Licensed Companion!)

Safety Options

Each Wild Apricot and take safety and safety of membership knowledge very severely. At, our web sites and apps are SSL Safe, consumer data is protected with the internationally-secure Privateness Protect Framework, and we make the most of Google Cloud for storing and transferring knowledge. Funds are made and processed by Stripe.

Advertising Integrations

Wild Apricot has quite a few advertising integrations by its Integromat function. However’s partnership with Zapier provides 10x extra integration selections than Wild Apricot. Some well-liked integrations embrace:

Google Analytics
Fb Pixel
And extra!

If you happen to don’t see an integration your small business makes use of, there’s no want to fret! Our software program integrates with nearly each program, making an exceptionally versatile and helpful health administration platform!

Develop and handle your health enterprise higher with

Exercise Software program

Offering exercise software program to purchasers is a superb technique to additional have interaction and personalize a consumer’s buyer expertise, see accelerated outcomes, and set you aside from the opposite gyms in your space.

Exercise software program is not a function Wild Apricot offers–and that’s as a result of it’s not designed for health companies. However is aware of how essential exercise software program is to buyer satisfaction, so we’ve fastidiously created a wonderful exercise software program that aids in buyer retention and boosts income! Since Wild Apricot doesn’t present exercise software program, let’s check out this big asset supplied by!

Exercise Creator/Logger’s distinctive exercise creator and logger is an environment friendly and efficient technique to preserve purchasers engaged and motivated in the direction of assembly their health targets. Trainers can assign pre-designed exercises or can create personalised exercise plans for his or her purchasers. Inside your custom-branded app, purchasers can view and log their exercise anytime, wherever. Purchasers may talk with their trainers at any time. This offers purchasers the personalised health expertise they need however retains your trainers productive by protecting every little thing in a single app!

At, we all know that each trainer-client relationship is completely different, so our exercise creator/logger has limitless potentialities for delivering exercises, suggestions, and encouragement to purchasers in any situation, together with:

1-1 Coaching helps this conventional coaching technique by protecting your purchasers laser-focused on their health success. Exercise and vitamin plans, targets and progress studies, efficiency and health assessments, and sources are all simply personalized and routinely delivered in a user-friendly format inside your app. Purchasers can talk with their trainers at any time. All of those options encourage higher program adherence, which results in improved outcomes and larger consumer satisfaction.

Group Coaching

Take full benefit of’s versatility and use the identical sources and help as 1-1 coaching and apply them to group coaching! Members are extra inclined to train when they’re socially linked and accountable. Providing a bunch train setting boosts buyer satisfaction, fosters a tight-knit fitness center neighborhood, and in the end will increase your revenue! lets you simply create, schedule, and observe attendance, so that you expertise the advantages of group lessons with out the headache of managing all of the shifting items.

On-line Coaching

On-line coaching is turning into more and more well-liked, and’s platform lets you sustain with this development by offering on-line coaching companies to any buyer! Trainers can simply create exercises with our in depth video and train library, observe progress, and keep in communication with purchasers by way of the app!

Train Library provides an intensive library of academic and educational train movies. Trainers use these movies to create pre-designed or exercises. Our skilled movies give clear directions on correct kind and modifications for accidents or problem ranges.

It is a function distinctive to and is not included with Wild Apricot. Trainers utilizing Wild Apricot would want to offer their very own movies and ship them to purchasers individually or pay for an train logger and library. Each of those choices are an inefficient course of and irritating for trainers and purchasers alike. Much better, retains every little thing–together with exercises– organized in your custom-branded app!

Customized Workouts has dozens movies of normal and modified workout routines, however a wonderful technique to promote your model is by incorporating your individual movies. lets you simply hyperlink along with your YouTube or Vimeo accounts and save these movies into your train library. Utilizing your movies within the exercise creator builds coach familiarity, which promotes your small business and provides worth to your model.

TV Exercises

Trainers can simply forged or your individual movies onto a fitness center tv display screen throughout group lessons or 1-1 coaching classes. That is one more method promotes that non-public contact so many purchasers are in search of when selecting a fitness center!

E-Commerce Software program

E-commerce is an increasingly-popular technique to increase revenue with out increasing the partitions of your small business. Wild Apricot solely provides cell cost processing and a web-based retailer function. Whereas health companies can benefit from each these options, consists of and goes past these options! Now we have limitless e-commerce capabilities that aren’t solely particular to health but additionally promote your small business.

Take a look at just some well-liked methods grows your small business by e-commerce!

Fee Processing

In accordance with Capterra evaluations, some of the irritating options of Wild Apricot is its cost processing. Wild Apricot provides eight completely different cost choices, together with PayPal, Stripe, and Sq.. However numerous evaluations reveal that Wild Apricot has its personal cost processor (Wild Apricot Funds) and penalizes clients with a further 20% payment with every cost if one other processor is used. This will considerably scale back your revenue!

With, we use the benefit, safety, and accessibility of Stripe for all funds! We don’t cost further charges to course of funds.

Promote Merchandise

Together with your personalised e-commerce retailer, you’ll be able to promote absolutely anything, which boosts your income and promotes your small business! From custom-branded exercise gear and paraphernalia to dietary supplements and vitamin bars, you’ll be able to record something in your retailer. As your members use your attire in the neighborhood, you achieve inventive enterprise promoting and strengthened buyer loyalty.

Promote Exercise Plans

Promoting pre-built exercise plans is a superb technique to have interaction present members, retain members that don’t have time to make it to the fitness center, or give members the expertise of a customized coach within the consolation of their very own residence. Your exercises may be utterly personalized and distinctive to suit the wants of your clientele, which provides you a bonus over generic exercise movies. doesn’t restrict what number of plans you’ll be able to promote, so there’s no cap in your potential revenue! Providing a wide range of plan lengths, difficulties, health focuses, and extra meets the wants of each consumer and retains them totally engaged in your model.

Supply On-line Exercise Memberships

An ever-increasing proportion of shoppers need personalized exercises they’ll carry out independently. Companies are capable of cost a premium for this service, which could be a big increase to your income! Sadly, the revenue is usually offset by the in depth time wanted to create these personalised plans.

However with, our software program permits trainers to create a consumer’s complete plan in a single sitting, schedule computerized supply intervals, after which observe consumer progress by their program. It’s a win-win state of affairs, and a very good technique to make the most of’s versatile software program!

Promote Exercise Challenges

Exercise challenges are a enjoyable method for fitness center members to push themselves, have further health accountability, channel a aggressive spirit, and cheer on different fitness center members on the similar time.’s software program makes exercise challenges a breeze by utterly customizing and automating the challenges. Merely enter the small print and let the software program deal with the remainder! That is a simple technique to increase income with out rising your workload.

Efficiency Well being Software program

Efficiency assessments are essential to health companies and private trainers particularly. Not solely do they preserve the consumer and coach protected, however efficiency assessments are additionally a necessary technique to observe a consumer’s progress in the direction of their targets.

Wild Apricot doesn’t have a technique to observe or handle efficiency assessments. It’s because Wild Apricot is a generalized enterprise administration software program and never tailor-made for health.

However is aware of the accountability and advantages of efficiency assessments, and that’s why we embrace it in our software program! Since Wild Apricot doesn’t supply this function, let’s study how advantageous this function is in your health enterprise.


Preliminary assessments assist your purchasers see their baseline and information private trainers in the direction of acceptable workout routines and approaches. Periodic re-assessments inspire purchasers of their health journey as they see their progress. lets you use commonplace assessments or personalize your individual to suit the wants of your consumer. All our assessments are straightforward to finish so trainers keep engaged with their purchasers. Plus, assessments are routinely delivered to purchasers and saved in your app for fast accessibility.

Efficiency & Measurement Studies

One more buyer personalization function offers is personalised interactions! Mechanically ship exercise reminders, purpose achievements, recurring assessments, progress images, measurements, and extra! This private contact will increase buyer engagement with out including managerial duties.


To finish our all-inclusive software program, provides a vitamin function the place purchasers can simply log and observe their every day dietary consumption. Purchasers and trainers can use this function to find out whether or not purchasers prioritize pre and/or post-workout meals. Coach accountability additionally retains purchasers on observe to fulfill their health targets, which in the end improves consumer satisfaction.

Software program Wild Apricot Pricing

Wild Apricot has a really difficult pricing system. Wild Apricot’s plans are primarily based upon contacts (members for health companies). As your small business grows and also you purchase extra members, you have to leap as much as the following cost bracket.

Customers will pay a month-to-month fee, pre-pay for one 12 months and save 10%, or pre-pay for 2 years and save 15%. Under is a chart for month-to-month billing. Every plan additionally has a free trial choice.

[Information is taken from Wild Apricot’s website]

Though Wild Apricot provides a free plan, it solely permits one admin, and there’s a lengthy record of function exclusions: on-line funds, area, theme overrides, website search gadget, scheduled emails, on-line retailer, and cell apps. It might be very troublesome to function a enterprise utilizing Wild Apricot’s free plan!

As you’ll be able to see within the above chart, Wild Apricot makes big jumps in its contact brackets. Many companies fluctuate of their membership position–some months being in a single bracket and different months being in one other bracket–which makes Wild Apricot’s billing system a problem. Plus, the bracket system is nearly a penalty for rising your small business!

However doesn’t penalize you for rising your membership position! Below one flat fee, you’ll be able to add as many workers and members as you want.

Wild Apricot Software program Rivals

Wild Apricot’s opponents embrace:

Good Directories

And naturally,!

The Backside Line: Professionals and Cons

So as to have a thriving enterprise, you want one of the best enterprise administration software program. Nevertheless it’s not so simple as discovering a terrific enterprise software program and adapting to its limitations–one of the best software program is one that’s programmed for health facilities and may be personalized to suit your particular wants. Let’s take a last take a look at Wild Apricot and

Wild Apricot Cons

Wild Apricot isn’t a nasty enterprise administration software program, however it isn’t tailor-made to health companies. It’s designed to be adaptable to nearly any membership, affiliation, or group. And whereas it does an honest job at protecting the fundamentals, it doesn’t have fitness-specific options that may assist your small business develop, similar to:

exercise, vitamin, or efficiency evaluation software program or supply
The calendar operate solely options occasions; it’s not possible to schedule or observe 1-1 or group coaching classes
The studies are too primary to successfully analyze your small business
It has restricted e-commerce alternatives

All of those drawbacks make Wild Apricot difficult software program for health companies to accommodate. Managers utilizing Wild Apricot should discover different software program or apps to fill the gaps. Professionals

However is an all-inclusive platform for health companies, and it’s custom-tailored to fulfill the wants of your small business! With a custom-branded web site and app, a user-friendly scheduling and reserving system, numerous advertising integrations, automated companies, e-commerce alternatives and fitness-specific options similar to an train library, efficiency assessments, exercise creator/logger, and vitamin tracker, your small business has every little thing it must succeed! makes your small business platform choice straightforward! We’re right here to assist your small business develop. Able to get began? E book a demo as we speak!

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